Get richer teacher with Ola Kowalska
Get Richer Teacher with Ola Kowalska is a podcast that guides and mentors language teachers on building a profitable, sustainable, and enjoyable education business. It challenges the current state of the language education market, including low teacher pay and the overemphasis on native speakerism. The show encourages teachers to create businesses on their own terms, either solo or through their own language schools, and aims to build a community of educators making a positive impact.
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Episode 170 How does it feel to work with me (in my clients' words)
This episode is a little bit emotional – because it’s the last episode of Get Richer, Teacher. I’m closing this chapter with a heart full of gratitude and a behind-the-scenes look at what it’s like to work with me, straight from the people who’ve experienced it.Whether you’re a long-time listener, a past client, or just curious what my coaching actually feels like, this one’s for you.Here’s what y
169 Why most business courses don't work for language teachers.mp3
In today’s episode, I’m sharing my very real, very subjective opinions on why most business courses out there simply don’t work for language teachers and coaches. And nope, it’s not just me being critical – it’s based on stories I hear all the time.Here’s what I talk about:The kind of business advice most teachers come across first – and why that’s a problemHow the typical ‘business shark’ energy
Episode 168 How to build a language course people are deseprate to buy
If you’ve ever wondered why your course isn’t selling – or you’re just starting out and want to avoid wasting time on offers that flop – this episode is a must-listen. I break down the art and science of building offers that don’t just sound good on paper, but actually sell.Here’s what we talk about in this episode:Why a strong offer is non-negotiable if you want your business to growThe power of
Episode 167 How to win with fear that's holding you back in your language business
Fear holds many of us back from taking the next step – whether in business or life. But here’s the truth: fear is normal, and it doesn’t have to control you. In this episode, I dive deep into the different types of fear that can paralyze us, from fear of failure to fear of rejection and why it’s important to move through fear – so you can finally start showing up for yourself and your business.Key
Episode 166 How long does it take to build and launch a good language product?
Many language teachers either overestimate or underestimate how long it actually takes to launch a course. Some think it’s a never-ending process, while others assume they can launch overnight. The truth lies somewhere in between. With a clear plan and marketing strategy, the process is both manageable and predictable. And it’s entirely doable within a few months. In this episode I break down
Episode 165 10 examples of amazing teachers smashing it by running their businesses totally their way
In this episode, I’m celebrating the incredible teachers I’ve worked with – clients who have built thriving, profitable businesses on their terms. They didn’t follow a cookie-cutter formula or try to be like everyone else. Instead, they found their own way of doing things, leaned into their strengths and created businesses that actually work for them.Here’s what you’ll discover in today’s epi
Episode 164 The biggest and silliest mistakes people in languages make when building businesses
Building a successful language business isn’t just about being a great teacher – it’s about making smart decisions. Yet, so many language professionals fall into the same avoidable traps that keep them overworked and underpaid. In this episode I'm diving into the most common mistakes that may hold you back.Some of the mistakes I talk about are:Selling generic B1/B2 courses – Students don’t search
Episode 163 The problem with the CEFR scale and how it's affecting your language business
Is the CEFR scale really the best way to measure language learning success? In episode 163 of Get richer, teacher podcast I dive into why rigid language levels might not be as useful as we think – and how shifting our focus to real people and their goals can completely change the way we teach and sell language courses.Here’s what I cover in this episode:Why the CEFR scale exists and where it actua
Episode 162 Signs that your course idea are good enough
Episode 161 Business coaching red flags to avoid as a language teacher or coach
Thinking about hiring a business coach to help you grow your language teaching business? With so many promises of six-figure months, passive income, and working from the beach, it’s easy to get caught up in the hype. But not all coaching is equal.In episode 161 of Get reacher, teacher podcast, I break down the biggest red flags to watch out for – so you can invest wisely and avoid the traps.Key Ta
Episode 160 Why your language groups aren't selling as well as you'd want
You already know one-to-one lessons aren’t sustainable – it’s time-consuming, exhausting, and limits your income. You’ve thought about group programs, maybe even launched one—but why isn’t it selling like you hoped? The truth is, selling groups is a completely different game than selling one-to-ones. In this episode, I break down exactly what’s going wrong and how to fix it.Key takeaways;Grouping
Episode 159 The REAL reason your busienss hasn't taken off yet
If you’re feeling stuck in your business and wondering why things haven’t clicked yet, this episode is for you. I’m sharing the honest truth about what’s holding you back and how to move forward with clarity, courage, and intention.👉 Listen now and take the first step toward building the business—and life—you really want!Here’s what I cover in this episode:Taking Full Responsibility: It’s time to
Episode 158 The secret to being great at sales
t’s dive into the art of sales – a skill that’s often misunderstood and sometimes feared, but absolutely essential for business success. Here’s the truth: being great at sales isn’t about pushy tactics. It’s about building trust, connecting with people, and showing up authentically. If you’ve ever felt unsure about selling, this episode will transform how you think about it.What You’ll Learn:Sales
Episode 157 How to manage having thousands of ideas - a guide for creative minds
Feeling overwhelmed by too many ideas for new offers, social media posts and and different ways to help your clients? In episode 157 of Ger richer, teacher podcast I explore how to celebrate your creative brain while keeping it productive and aligned with your business goals. Key Takeaways:Embrace Your Creative MindYour constant flow of ideas is a unique gift – notice when and where your
Episode 156 How to reach stable €5-10k months in your language business
In episode 156 of Get richer, teacher podcast, I’m talking about financial stability in your language business. If you’re stuck, underpaid, or unsure how to grow, this episode is for you. Key Points:Commitment Is Everything Your business is like a relationship – it needs your full commitment. When you’re all in, that’s when the magic happens.One-to-One Teaching Keeps You Stuck
Episode 155 How my life dictates what my business looks like
In this episode, I’m getting real and sharing some of the behind-the-scenes messiness of how my life shapes my business – not the other way around. If you haven’t listened to my episode about making £100K in a year, go check it out for extra context. But today we’re talking about freedom, healing and figuring out what really matters.Here’s what I cover:1. My Messy PastHow my upbringing shaped my n
Episode 154 How to stop overthinking business
Richer, Teacher podcast, I’m unpacking how overthinking affects us all—plus the steps you can take to regain control and stop sabotaging your success.What You'll Find in This Episode:Why overthinking is a symptom of being in a fight-or-flight mode, not a fixed personality traitThe link between perfectionism, people-pleasing, decision paralysis, and overthinkingPractical strategies for recognising
Episode 153 The one about online bullying and hatred.mp3
Online bullying, trolls, and the fear of judgement often hold us back from showing up and sharing our talents. In episode 153 of the Get Richer, Teacher podcast, I open up about my personal experiences with online negativity and how we can shift our mindset to respond with resilience instead of fear.Here’s what you can expect in this episode:How the fear of trolls and judgment can keep you from sh
Episode 152 How I made 100 000 GBP in a year as an English teacher
Today we're diving deep into my journey from English teacher to a six-figure business owner. This is more than a clickbait headline—it's an honest look at the twists, trade-offs, and transformations it took to reach this milestone. I'm sharing the truth behind the journey, the tough lessons, and what's coming next.Episode Highlights:How It All Started – from teaching English in Poland to living in
Episode 151 The best questions my clients asked me recently and how I answered them
In episode 151 of Get richer, teacher podcast we’re taking a sneak peek into what it’s like to work with me inside my coaching program, the Rocket Accelerator. If you’ve been following my content and wondering if you should join the program, then this is for you!This episode is all about the types of questions my clients bring to our sessions—questions that you might be thinking about yourself—and
Episode 150 How to build recurring revenue in your language teaching business (the sustainable way)
We’ve all seen the hype: create a product once, sit back, and enjoy that so-called “passive income.” But how much truth is there to this dream? In episode 150 of Get richer, teacher podcast I’m getting real about passive income, memberships, and how to build a language business that actually works without running yourself into the ground.What’s Inside this Episode:Passive Income Myths BustedPassiv
Episode 149 Why students are craving results, not generic lessons
How to shift from offering generic lessons to creating meaningful, results-driven language learning experiences? In episode 149 of Get richer, teacher podcast tI’m breaking down why students are done with generic classes and are craving real outcomes – and what we as language pros can do to truly deliver.Here’s what’s inside this episode:Why Needs Analysis Actually Matters: How tapping into
Episode 148 5 common myths about group language courses debunked
In episode 148 of the Get Richer, Teacher podcast, I dive into the world of group language courses and explore five common myths that could be holding you back from growing your business. If you've been trying to scale or shift from one-to-one lessons and it hasn’t worked, this episode is for you.The myths I discussed:People only care about reaching language levels (A2, B1, C1).Offering multiple g
Episode 147 How to make success in your business INEVITABLE
Many people feel like success is out of reach, but in reality, there’s a clear path to achieving it. While everyone’s situation and timeline are unique, there are key patterns and elements that consistently lead to success.In episode 147 of the Get Richer, Teacher podcast, I break down these essential elements that will help you grow and succeed in your business.Here’s a sneak peek of what I cover
Episode 146 How to deal with procrastination and inconsistency in your business
In episode 146 of the Get richer, teacher podcast, we dive into two major challenges faced by entrepreneurs: procrastination and inconsistency. I talk about the deeper reasons behind procrastination and inconsistency and explore ways to manage them for better productivity.Key points discussed:Procrastination – a sign of unmet physical or emotional needs.The importance of understanding your persona
Episode 145 What to do if you never have enough time to do all the things
Struggling to find enough time to grow your business? You’re not alone! In this episode, we tackle one of the biggest challenges entrepreneurs face: managing time effectively. Learn how to make the most of your time and discover how this can transform your business.What You’ll Learn in This Episode:Why time audits are essential for understanding where your hours are going.How group courses can be
Episode 144 How to become C2 proficient in your language business
What if building a business were like learning a language? In episode 144 of Get Richer Teacher podcast, we’re exploring a fresh approach to understanding your business journey as a language teacher or coach. Drawing inspiration from the CEFR levels (A1 to C2), I’ll walk you through how to assess your business growth just like language proficiency.Key Points Covered:How are the A1-A2 stages differ
Episode 143 The 3 biggest shifts in the language learning world that will impact your business in 2024_2025
In episode 143 of the Get Richer Teacher podcast, we dive into three major trends transforming the language industry. Tune in to the episode and learn about:The effect of short-form content on language learning and competition.Evolving approaches in language schools toward employees.Examples of innovative language teaching models.The value of a bigger vision for your language business.I’d lov
Episode 142 What's "actually" holding you back from growing your language business
In episode 142 of Get richer, teacher, I’m diving deep into the real reasons you might be feeling stuck in your language teaching or coaching business. If you’re wondering why strategies alone aren’t working or you’re struggling to move your business to the next level, this episode is for you. We’re going beyond tactics and exploring the mindset shifts that can truly unlock your potential.Here’s w
Episode 141 How to sell your language course without being manipulative
What is your image of a salesperson? Perhaps you associate them with a pushy car salesman who uses manipulative techniques. Or maybe you picture someone who—even if they don't work as a salesperson—has a natural gift for persuasion and can always sway people to their side. We often imagine that selling is a skill you're born with. And while I do believe that a certain type of personality can make
Episode 140 Why you don't need a big audience to sell your language courses
In episode 140 of Get richer, teacher podcast we explore the surprising benefits of having a smaller, more engaged audience for your language teaching business.Tune in to the episode and: Discover how having a more focused audience can help you establish yourself as an authority in your niche.Learn why building meaningful connections with fewer, engaged followers is often more effective than
Episode 139 The ONE skill that will allow you to build a successful business
I have seen many people who felt it was a good idea to start a business. They believed they had been sold a dream of freedom. But the minute they encounter a hurdle, they give up. People give up when there is a problem because they think it's a sign they shouldn't be doing it. But that’s not true. What they often lack is resilience.In episode 139 of the Get Richer podcast, I talked about: The
Episode 138 'More than a gap year adventure' - chatting to Martin Hajek about the wonderful side of working in languages
Today I have a special episode for you. Recently, I had a fascinating conversation with Martin, an ELT professional with a passion for empowering language teachers like yourself.We talked about:The importance of changing the perception of TEFL as a temporary, low-quality profession Misleading information and inaccurate portrayals of TEFL found online Martin’s book ‘More Than a Gap Y
Episode 137 What to do if you feel like giving up on your business
Hey there!This week we dive even deeper into the topic of feeling discouraged with your business – I’m talking about giving up on your business. In episode 137 of Get richer, teacher podcast I talk about:the normalcy of periods of doubt and the occasional desire to burn it all downthe pressure to keep your business open if it's not working for youthe importance of making your own decisions.Ad
Episode 136 What if I get bored of my niche
Episode 135 Selling her dream group course - Olivia's story
In episode 135 of Get richer, teacher podcast, you’ll hear insights from my client Olivia, a successful language teacher who has built a thriving business by leveraging her unique skills and expertise.In This Episode:Olivia shares how her civil engineering background became a unique selling point.You’ll learn about the benefits of setting clear timelines for courses.Olivia discusses the importance
Episode 134: When is the best time to join the Rocket Accelerator?
In episode 134 of Get richer, teacher podcast I addressed the burning question I often get: when is the best time to join my coaching program, the Rocket Accelerator?Tune in to the episode to learn:– what makes the Rocket Accelerator special– what you can expect from the program– who is the Rocket Accelerator not for– why now is the best time to join the program.
Episode 133 Why generic business courses don't work for teachers?
odcast, I dive into why that’s the case.We’ll explore:Why language teaching requires a different approach compared to other subjectsWhat mindsets teachers need to unlearn to become successful entrepreneursWhy tailored advice and relevant examples make a big difference in business courses for language teachers, leading to better resultsThe Language Course Worth Gold challenge is back. Over 4 days I
Episode 132 How to build a marketing strategy for your group course
After last week's discussion on why traditional language courses might be outdated (if you missed it - here’s the episode:Why traditional language courses don’t work anymore), this week we're diving into something more practical—how to build an effective marketing strategy for your group course.In this episode, we cover:Proof of Concept: Starting with one-to-one classes to better understand your t
Episode 131 Why traditional language courses don't work anymore
Let’s shake things up and dive into why traditional language courses may no longer be effective. Ready for some real talk about language learning? Episode 131 of the Get richer, teacher podcast is for you!Here’s what I’m chatting about in this episode:The limitations of traditional language courses and why they fail modern learners.Rethinking the goals of language learning beyond just fluency.The
Episode 130 How to sell language group courses
If you're considering transitioning from one-to-one lessons to group classes, you're in the right place. In episode 130 of the "Get Richer, Teacher" podcast, we delve into the transformative power of group courses for your language teaching business. We explore the benefits, strategies, and secrets to creating and selling profitable group language courses.Tune in to the episode and learn: – The be
Episode 129 Follow your gut and never give up! Chatting to Elisabetta Ciano
In episode 129 of the Get Richer, Teacher podcast, we dive into the inspiring story of Elisabetta Ciano, who teaches Germans how to speak Italian. Elisabetta’s journey is a testament to the power of passion and self-belief. Tune in to explore key insights and lessons from her experience, and discover how you too can transform your language teaching career.You’ll hear sbout:The challenges of juggli
Episode 128 This is what's possible thanks to running group language courses
There are plenty of online gurus out there selling the dream of passive income as the ultimate solution to all your problems. They How does your perfect work week look?How many classes do you teach? How much time do you spend on content creation, class preparation, and administrative tasks? Is it about waking up at 5 AM and exercising? Spending 30 minutes daily on reading, as recommended by b
Episode 127 Are digital products the next good step when you want to scale beyond 1:1
There are plenty of online gurus out there selling the dream of passive income as the ultimate solution to all your problems. They paint a picture of you sipping margaritas on the beach while your digital products sell like hotcakes. Sounds amazing, right? In reality scaling by selling digital products is not that simple. In episode 127 of Get richer, teacher podcast I decided to tackle
Episode 126 How long does it take to promote a language group course and what's involved
I'm super passionate about helping people build sustainable group programs. While one-on-one classes are great, they often can't be turned into a sustainable business model. That's why I'm so excited to guide you through the process of creating and selling amazing group offers.But I know you might have some questions. What does it take to run a group program? How can you turn it into a thriving bu
Episode 125 Why do most freelance teachers struggle with marketing (and 4 ways not to!)
Marketing can feel like a maze, especially for freelance language teachers. But why do so many of them struggle to navigate it successfully? In episode 125 of the Get richer, teacher' podcast, I’ll explore the common challenges faced by freelance educators in marketing and offer practical solutions to help you thrive. Hit the play button and get answers to these questions:What are the main obstacl
Episode 124 What does scaling a language business actually mean and how to do it
Episode 123 Should you invest in DELTA or other teaching qualifications to grow your business
Episode 121 The truth about niching as a language teacher and how to finally find your niche
If you want to build a profitable and sustainable language education business, niching is the way to go. That's why in Episode 121 of the Get Richer, teacher podcast, we dive deep into the concept of niching and its impact on your marketing and sales.In this episode, we'll cover:What exactly is a niche?Common mistakes teachers make that affect their salesWho might not need to niche downWhether tar
Episode 120 Joining and building successful communities in the language education space - chatting to Teresa Bestwick
Having been both a language teacher and now a language teacher coach, I've come to realise that teachers absolutely thrive on connecting with each other. That's why I'm excited to have invited Teresa Bestwick, the co-founder of the TEFL Development Hub, to join me in discussing the importance of building and fostering communities for language teachers.In episode 120 of the Get Richer Teacher podca
Episode 118 The power of changing your mindset to become successful in business - an interview with Michal Altawil.mp3
In this podcast episode I talk to Michał, a language teacher who shares his inspiring story of building his own language education business.Michał shares:– his background as a Polish American and his experience of moving to Poland– his struggles with teaching kids– how pandemic led him to discover the potential of online education and sparked his transformation as an English language coach– how he
Episode 117 What business model will allow you to have a profitable, sustainable and enjoyable teaching business
As a teacher business coach, I specialise in helping my clients develop businesses that are not only profitable and sustainable but also bring them genuine joy. In episode 117 of the Get richer, teacher podcast I'm sharing insights into four business models, examining their pros and cons in relation to these three crucial components of a successful teaching business.Here's my take on these element
Episode 116 The 5 things every teacher needs to unlearn to make their business more successful
Being a teacher means you're always learning, teaching or thinking about one of the two. However, there are also beliefs and habits worth unlearning to build more successful, profitable and enjoyable teaching business.In the newest episode of Get richer, teacher podcast I talk about some false beliefs that keep many language teachers stuck.Hit the play button above to learn more about how:trading
Episode 115 The elements of an effective AND profitable group language program
What makes a successful group program? I believe it’s about balancing the academic and business side. But how can you achieve that?In episode 115 of Get richer, teacher podcast I’ll walk you through 4 elements that are crucial for building an extraordinary group language course to make sure it’ll be effective for your students and profitable for you:the importance of having a specific target audie
Episode 114 How to scale your language business
When you're teaching one-to-one, there's a limit to how much you can earn. Even if you do and raise your prices, there's only so many hours in a day. I know it is counterintuitive but in order to scale your business you need to not add more (time, offers, clients) but to start doing less.You can transition from one-on-one to group classes (I talked about this process in episode 113 of my podcast)
Episode 113 When to move from 1:1s to group teaching
Sooner or later many language teachers start to think about moving from offering only 1:1 lessons to group programs. But it’s not as simple as grouping together your 1:1 clients based on their CEFR level and telling them „see you on Tuesday at 6 PM”.First of all, I’m not a fan of creating offers and marketing them based on language proficiency levels. I believe learning languages is not about jump
Episode 112 How to make your language school profitable
Managing a profitable language school goes beyond the simple formula of "more clients, more money”.Whether you have a brick and mortar school or an online one, there are costs involved. The biggest expense is teachers’ salaries, and rightfully so. They are responsible for your students’s success and satisfaction and I believe you shouldn’t cut corners when it comes to their salaries.If you can’t a
Episode 111 How to promote your language school online
Probably nobody open their language school to become a marketer. You were first a teacher, then decided to become a business owner and help more students. Maybe you didn’t expect that running a language school will involve so much marketing. It can be exhausting, especially if you’re not sure what sets your business apart from other language schools.In this episode of Get richer, teacher podcast I
Episode 110 What makes a good language school
What makes a good language school? As a former owner and manager of language schools I’ve seen a lot! And I believe there are 3 things that your language school needs to call itself a good place.Leader – that not only puts out fires, create timetables and pay the bills. The visionary and makes space for creativity and growthPeople – unfortunately the teachers that actually help the students achiev
Episode 109 Who is your ideal student
Knowing who your ideal client is makes it easier to create offers and be consistent with your marketing. But how do you find this ideal client?It’s not only about personality alignment (but yes, you want to work with people who you like). Think about the common struggles and goals that people in your target audience have. Who you enjoy working with and what characteristics they have?Consider their
Episode 108 Three things that are holding you back from progress in your business
Just like planning a road trip, building a successful business requires a few key elements. First, you need to ensure that your business is functioning well, just like checking your car before hitting the road. This means having a clear map or goal to work towards, as well as knowing that you have support along the way. Trust me, having someone to keep you company and provide support makes the jou
Episode 107 What to actually focus on in marketing your teaching business
Marketing may seem overwhelming because of the amount of advice out there and especially if you're a teacher (and let's be honest - business has never been part of the curriculum while studying to become a teacher, right?!) But it's actually quite simple. It's not posting more or having a massive audience that cuts it. To get started, I recommend conducting an audit of your past marketing efforts
Episode 106 What's the best social media platform for your teaching business
Searching for the best social media platform for your teaching business? Let's flip the script and approach it from a different angle. Instead of asking what's the best platform overall, let's focus on what's best for YOU. Where can you be consistent and truly enjoy showing up? It's all about finding the path of least resistance. It's not about following the crowd or chasing trends. It's ab
Episode 105 Want to start a podcast? Look no further! Chatting to Laura Wilkes
In this episode we talk about:Podcasting as a powerful tool for building connections with the audience and establishing trustOla talks about how The Get Richer Teacher podcast challenges the current state of the language education marketLaura Wilkes shares her journey with podcasting and provides tips on getting startedTips include finding a suitable recording environment, using accessible equipme
Episode 104 Kindness, passion and the art of teaching for Cambridge exams - chatting with Julia Dziuba
In this episode, we talk about:Julia, an English teacher specializing in Cambridge exam preparation, who's passionate about providing a positive and enjoyable learning experience for her studentsJulia emphasizes the importance of authenticity and listening to her audience and talks about experimenting with different teaching and marketing approaches to find what works best for her businessJulia ha
Episode 103 When the student is ready, the teacher will appear - chatting to Catherine Angus
In this podcast episode we talk about:Catherine Angus, an English language teacher, shares her journey of creating a podcast and pronunciation course for teachersThe podcast, Hear You Go, focuses on the messy and unpredictable aspects of spoken EnglishCatherine noticed a gap in the market for authentic and engaging listening materials and decided to fill that gap with her podcastThe podcast has be
Episode 102 What are the dangers of charging too little for your classes and courses?
In this episode I talk about:The dangers of charging too little for language lessonsPricing based on value and commitment, not just time spent teachingRisks of charging too little: resentment, lack of progress, high maintenance clients, financial strugglesEncouragement to raise prices and attract committed students
Episode 101 Are group classes better than 1:1s?
In this episode I talk about:The current state of the language education marketExploration of the question of one-to-one teaching versus group teachingBenefits and considerations of one-to-one teachingBenefits and considerations of group teachingFinancial advantages of group teachingImportance of finding a balance between one-to-one and group teachingThinking strategically about incorporating grou
Episode 100 Can you actually promise your students results?
In this episode I talk about:Acknowledgment of challenges in the language education marketEncouragement for teachers to build their own businesses and make a positive impactCelebration of episode 100 and gratitude for the podcast communityDiscussion on the topic of promising results in language teachingShift from promises to possible outcomes and empowering students to take responsibility
Episode 99 Is it worth running a conversation or a book club
In this episode I talk about:- The appeal of conversation classes and book clubs for language teachers- Potential benefits: authentic learning experiences, improved language skills- Caution against the practicality and sustainability of such offerings- Emphasis on strategic thinking and building a solid business foundation first- Focus on establishing a steady flow of one-on-one clients and higher
Episode 98 What you need to sell group classes
In this episode I talk about:Importance of creating targeted group courses in the language education marketNeed to understand the target audience and their specific needsDesigning a curriculum that addresses those needs and provides tangible outcomesEmphasizing the benefits of group classes and networking opportunitiesEffective marketing and clear communication of the value of the courseReady to r
Episode 97 Why talking about having native speaker teachers in your school is not a great marketing tool - chatting to Gina Rodriguez
In this episode we talk about:Language education market challenges: low pay for teachers, native speakerism, and outdated teaching formatsOla's mission to empower language teachers to build profitable and enjoyable businessesIntroduction of guest Gina, an ELT marketing consultant, sharing her journey and expertiseDiscussion on the misconceptions around native speaker teachers and the importance of
Episode 96 How to actually get richer as a teacher
In this episode I talk about:establishing strong foundations, including target audience, messaging, and one-to-one offersthe important yet frustrating stage of getting those foundations rightIntroduction to the Rocket Takeoff program to support struggling freelancers in their business journey The program I talk about, The Rocket Take off, is designed explicitly for freelance teachers at the earlie
Episode 95 What I learned from being a language school owner
In this episode I talk about:my journey from working in a language school to starting my own online language schoolAdapting to online teaching during the pandemic and helping others transitionFeeling the need for change and embracing a new identity as a language school ownerImportance of messy action, trust, and building a strong communityInvitation for language school owners to seek support and g
Episode 94 7 mistakes freelance language teachers make
In this podcast episode, I address seven common mistakes made by freelance language teachers. These mistakes include undercharging for services, neglecting marketing efforts, failing to diversify income, struggling with time management, lacking boundaries, and disregarding self-care. I emphasises the importance of recognising the value of one's services, being proactive in marketing, exploring dif
Episode 93 Do you charge too much for your lessons?
In this podcast episode, I address the common concerns language teachers have about pricing their lessons and products. I emphasise the need for a strategic approach to pricing, highlighting that it is not just a random decision but a way to position oneself in the market and attract the right audience. The host explains that specialising in a certain area or target audience allows teachers to cha
Episode 92 How not to come across as pushy when you're selling your teaching services
This episode emphasises the need for language teachers to avoid being pushy or manipulative when selling their services. It highlights the outdated marketing techniques still being used and the importance of understanding the concerns and struggles of potential customers. Building authentic connections and creating educational content that addresses those concerns is recommended. It also encourage
Episode 91 How to avoid burnout as a freelance teacher
In this episode we're talking about avoiding burnout in your freelance teaching business. The topics I cover are:Avoiding burnout and maintaining work-life balance.Setting boundaries with oneself and others.Understanding the link between burnout and hormones.Developing a personalized self-care routine.Shifting mindset to see rest as preparation for work.Finding ways to plan and organize work
Episode 90 How to build a personal teaching brand
In this episode we're talking about building a teacher personal brand:While language skills are crucial, they shouldn't be the sole determinant of success. Showcase your broader understanding of what it takes to become a fluent speaker - don't build your brand solely on your language expertiseEmbracing authenticity: Standing out from the crowd by showing up online as your genuine self. Let your pe
Episode 89 How to make the most out of summer as a freelance teacher
this episode, Ola shares some ways in which teachers can make the summer count by:
reflecting on the last 6 months
planning what's next
committing to take action
The episode comes with a handy workbook called 'Your business check-in' that can be used in the summer, at the end of the year or any other transition period. Download it for free here!
